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Loosejoints

shopify

loosejoints.biz

Loose Joints Publishing is an independent publisher and design studio that produces contemporary books on art and photography. They collaborate with leading and emerging artists to create artist books, monographs, special editions, and rare publications with progressive design approaches.

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Performance Needs Attention

This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

160

Collections

10

Pages

5

Blog Posts

123

CommerceRank Score

Overall store health assessment based on 5 key factors

D

52/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 13 points below Books & Stationery category average (60)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#12425 / 16375

Faster than 24% of stores

Books & Stationery Ranking

#223 / 273

Top 82% in category

Category Avg Performance

60

-13 below avg

Category Avg LCP

1.9s

Faster than avg

47

Performance

83

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.2s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

78ms

Interaction to Next Paint

Additional Metrics

FCPgood

0.9s

First Contentful Paint

TTFBgood

473ms

Time to First Byte

SIpoor

6.0s

Speed Index

Store Audit

Actionable insights compared to 412 Books & Stationery stores

#177 in Books & Stationery

Above average (top 43%)

93% below average

160 products vs 2,250 avg

Slower than 82% of Books & Stationery stores

PageSpeed score: 47/100

Category Benchmarks

Compared to 412 stores in Books & Stationery

Products160 / avg 2,250

93% below average

avg

Collections10 / avg 93

89% below average

avg

Pages5 / avg 20

75% below average

avg

Blog Posts123 / avg 39

215% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

Pipe
PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 43% by catalog size

Content Investment

high

Strong content (123 blogs, 5 pages)

Tech Stack Maturity

Mature stack

No review platform (21% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

160 products10 collections5 pages123 blogs

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About Loosejoints

Loosejoints is a books & stationery ecommerce store built on shopify and operating in ZA. The store currently offers 160 products organized across 10 collections, making it comparable in size for the books & stationery category.

Theme and Design

Loosejoints uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Loosejoints achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 83/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Loosejoints has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.

Competitive Positioning

Within the Books & Stationery category, Loosejoints ranks #177 out of 412 stores we track. This places them in the top 43% of books & stationery stores by product catalog size.

Last scanned

Feb 20, 2026

Loosejoints | Books & Stationery Store Analysis | CommerceRank