Loveisarug
loveisarug.com
Love is a Rug is an online retailer specializing in large-format and statement rugs sourced from designers worldwide. The store offers rugs in various styles including vintage, outdoor, and contemporary designs, with features like AR visualization, free delivery, and free returns for confident purchasing.
Performance Needs Attention
This store scores 28/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
198
Collections
10
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 30 points below Homeware category average (58)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#15783 / 16375
Faster than 4% of stores
Homeware Ranking
#438 / 457
Top 96% in category
Category Avg Performance
58
-30 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.1s
Speed Index
Store Audit
Actionable insights compared to 673 Homeware stores
#294 in Homeware
Above average (top 44%)
78% below average
198 products vs 898 avg
Slower than 96% of Homeware stores
PageSpeed score: 28/100
No BNPL options
66% of Homeware stores offer PayPal
Category Benchmarks
Compared to 673 stores in Homeware
78% below average
avg
87% below average
avg
65% below average
avg
90% below average
avg
Category Intelligence
How Loveisarug compares to other homeware stores
0%
of Homeware stores use this theme
Insights
- 66% of Homeware stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 44% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Loveisarug
Loveisarug is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 198 products organized across 10 collections, making it comparable in size for the homeware category.
Theme and Design
Loveisarug uses the Bespoke theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Loveisarug achieves a performance score of 28/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Loveisarug has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal
Competitive Positioning
Within the Homeware category, Loveisarug ranks #294 out of 673 stores we track. This places them in the top 44% of homeware stores by product catalog size.
Last scanned
Feb 20, 2026
