Michaelstewart
michaelstewart.co.uk
Michael Stewart is an independent retailer specializing in quality designer menswear, stocking premium brands including Barbour, Belstaff, BOSS, Fred Perry, Gant, and Paul Smith. Operating since 1967, the store offers a curated selection of men's clothing and accessories with worldwide delivery.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
4,596
Collections
870
Pages
39
Blog Posts
288
CommerceRank Score
Overall store health assessment based on 5 key factors
75/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#11790 / 16375
Faster than 28% of stores
Fashion & Clothing Ranking
#2150 / 2989
Top 72% in category
Category Avg Performance
57
-8 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.6s
Largest Contentful Paint
0.050
Cumulative Layout Shift
137ms
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
411ms
Time to First Byte
11.8s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#122 in Fashion & Clothing
Top 3% of stores
461% above average
4,596 products vs 819 avg
Slower than 72% of Fashion & Clothing stores
PageSpeed score: 49/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
461% above average
avg
835% above average
avg
5% below average
avg
800% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Reviews.io
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
8 months
Since Aug 2025
Top 10% largest catalog
Top 3% by catalog size
high
Strong content (288 blogs, 39 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Aug 2025
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Michaelstewart
Michaelstewart is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 4,596 products organized across 870 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Michaelstewart uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Michaelstewart achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 80/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Michaelstewart uses Reviews.io for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Michaelstewart ranks #122 out of 4419 stores we track. This places them in the top 3% of fashion & clothing stores by product catalog size.
Last scanned
Feb 18, 2026