Modern Wallpaper
modern-wallpaper.com
Erica Wakerly is a British wallpaper and wall-covering brand known for minimal, architectural designs with expertise in metallic and modern flock finishes. The store offers ready-made wallpaper rolls in various colors and collections, plus custom wallpaper design services for clients.
Products
129
Collections
55
Pages
21
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2320 / 16375
Faster than 86% of stores
Home Improvement Ranking
#40 / 334
Top 12% in category
Category Avg Performance
56
+16 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
3.2s
Speed Index
Store Audit
Actionable insights compared to 503 Home Improvement stores
#219 in Home Improvement
Above average (top 44%)
92% below average
129 products vs 1,558 avg
Faster than 88% of Home Improvement stores
PageSpeed score: 72/100
Category Benchmarks
Compared to 503 stores in Home Improvement
92% below average
avg
35% below average
avg
9% below average
avg
95% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 44% by catalog size
low
Basic content (21 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Modern Wallpaper
Modern Wallpaper is a home improvement ecommerce store built on shopify and operating in US. The store currently offers 129 products organized across 55 collections, making it comparable in size for the home improvement category.
Theme and Design
Modern Wallpaper uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 10% of home improvement stores.
Performance Analysis
Based on Google PageSpeed Insights, Modern Wallpaper achieves a performance score of 72/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Modern Wallpaper has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Home Improvement category, Modern Wallpaper ranks #219 out of 503 stores we track. This places them in the top 44% of home improvement stores by product catalog size.
Last scanned
Feb 20, 2026
