Movv
movv.com
MOVV is a Scandinavian running shoe brand that designs and sells performance-focused running footwear for men and women. The brand emphasizes purposeful design to improve running performance and reduce running-related injuries.
Products
12
Collections
4
Pages
22
Blog Posts
12
CommerceRank Score
Overall store health assessment based on 5 key factors
54/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#8837 / 16375
Faster than 46% of stores
Sports & Outdoors Ranking
#361 / 716
Top 50% in category
Category Avg Performance
56
+1 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.4s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
—
Time to First Byte
10.6s
Speed Index
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#854 in Sports & Outdoors
Below 79% of stores
99% below average
12 products vs 976 avg
Faster than 50% of Sports & Outdoors stores
PageSpeed score: 57/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
99% below average
avg
97% below average
avg
24% below average
avg
80% below average
avg
Category Intelligence
How Movv compares to other sports & outdoors stores
7%
of Sports & Outdoors stores use TrustPilot
10%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Business Profile
Store maturity and operational indicators
Stable
9 months
Since Jul 2025
Smaller catalog (bottom 25%)
Top 79% by catalog size
low
Basic content (22 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Jul 2025
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Movv
Movv is a sports & outdoors ecommerce store built on shopify and operating in DK. The store currently offers 12 products organized across 4 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Movv uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 10% of sports & outdoors stores.
Performance Analysis
Based on Google PageSpeed Insights, Movv achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Movv uses TrustPilot for customer reviews. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Movv ranks #854 out of 1076 stores we track. This places them in the top 79% of sports & outdoors stores by product catalog size.
Last scanned
Feb 18, 2026
