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Newmoondance

shopify

newmoondance.com

NewMoonDance specializes in Hanfu Chinese traditional clothing and accessories, offering garments inspired by various historical periods including Han, Tang, Song, Ming, and Qing dynasties. The store features women's traditional outfits, modern Hanfu interpretations, dance costumes, and complementary accessories including hair pieces, shoes, and bags, with worldwide shipping.

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Products

7,010

+200

Collections

630

+20

Pages

120

Blog Posts

30

CommerceRank Score

Overall store health assessment based on 5 key factors

B

72/100

performance12/25 (Needs work)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#9595 / 16375

Faster than 41% of stores

Fashion & Clothing Ranking

#1774 / 2989

Top 59% in category

Category Avg Performance

57

-2 below avg

Category Avg LCP

1.9s

Slower than avg

55

Performance

87

Accessibility

92

SEO

Core Web Vitals

LCPneeds work

2.7s

Largest Contentful Paint

CLSneeds work

0.110

Cumulative Layout Shift

INPgood

114ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.6s

First Contentful Paint

TTFBgood

432ms

Time to First Byte

SIpoor

8.0s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#75 in Fashion & Clothing

Top 2% of stores

756% above average

7,010 products vs 819 avg

Slower than 59% of Fashion & Clothing stores

PageSpeed score: 55/100

+550 products

Over the past 6 months

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products7,010 / avg 819

756% above average

avg

Collections630 / avg 93

577% above average

avg

Pages120 / avg 41

193% above average

avg

Blog Posts30 / avg 32

6% below average

avg

Category Intelligence

How Newmoondance compares to other fashion & clothing stores

Review Platform Adoption

9%

of Fashion & Clothing stores use judge.me

Theme Adoption

0%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Fashionopolism

Type

Theme Store

Theme Store ID

141

Tech Stack

Platform

shopify

Reviews Platform

judge.me

Business Profile

Store maturity and operational indicators

Growth Trajectory

Growing (+9%)

Added 200 products last month

Tracking History

1+ year

Since Dec 2024

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

high

Strong content (30 blogs, 120 pages)

Tech Stack Maturity

Developing stack

No BNPL detected (71% of category offers BNPL)

Business Sophistication

Established

InternationalModern Theme

Store Timeline & History

Jul 2025

7,010 products630 collections120 pages30 blogs

Jun 2025

6,810 products610 collections120 pages30 blogs

May 2025

6,920 products610 collections120 pages30 blogs

Apr 2025

6,640 products600 collections120 pages30 blogs

Mar 2025

6,490 products600 collections120 pages30 blogs

Mar 2025

6,460 products600 collections120 pages30 blogs

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About Newmoondance

Newmoondance is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 7,010 products organized across 630 collections, making it larger than average for the fashion & clothing category.

Theme and Design

Newmoondance uses the Fashionopolism theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Newmoondance achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Newmoondance uses judge.me for customer reviews. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, Newmoondance ranks #75 out of 4419 stores we track. This places them in the top 2% of fashion & clothing stores by product catalog size. Over the past 6 months, the store has grown its catalog by 550 products.

Last scanned

Feb 18, 2026

Newmoondance | Fashion & Clothing Store Analysis | CommerceRank