Onewheel
onewheel.com
Onewheel is the official retailer of Onewheel electric skateboards, including models like the GT S-Series, Pint X, and XR. The store offers electric skateboard units, accessories, apparel, and customization options for riders seeking alternative transportation and outdoor adventure experiences.
Performance Needs Attention
This store scores 38/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
292
+4Collections
79
Pages
105
+1Blog Posts
73
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 18 points below Sports & Outdoors category average (56)
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#14392 / 16375
Faster than 12% of stores
Sports & Outdoors Ranking
#624 / 716
Top 87% in category
Category Avg Performance
56
-18 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
152ms
Interaction to Next Paint
Additional Metrics
1.6s
First Contentful Paint
605ms
Time to First Byte
11.6s
Speed Index
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#349 in Sports & Outdoors
Above average (top 32%)
70% below average
292 products vs 976 avg
Slower than 87% of Sports & Outdoors stores
PageSpeed score: 38/100
+11 products
Over the past few months
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
70% below average
avg
48% below average
avg
262% above average
avg
20% above average
avg
Category Intelligence
How Onewheel compares to other sports & outdoors stores
6%
of Sports & Outdoors stores use Yotpo
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Business Profile
Store maturity and operational indicators
Stable
Added 4 products last month
1+ year
Since Dec 2024
Above average catalog size
Top 32% by catalog size
high
Strong content (73 blogs, 105 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
May 2025
Apr 2025
Mar 2025
Mar 2025
Similar Sports & Outdoors Stores
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About Onewheel
Onewheel is a sports & outdoors ecommerce store built on shopify and operating in US. The store currently offers 292 products organized across 79 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Onewheel uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Onewheel achieves a performance score of 38/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 77/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Onewheel uses Yotpo for customer reviews. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Onewheel ranks #349 out of 1076 stores we track. This places them in the top 32% of sports & outdoors stores by product catalog size. Over the past few months, the store has grown its catalog by 11 products.
Last scanned
Feb 18, 2026
