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Orlij

shopify

orlij.com

OrliJ is a wholesale jewelry retailer offering a curated selection of bracelets, earrings, rings, and necklaces. The store specializes in themed jewelry collections including birthstone, clover, heart, and angel wing designs, operating on a B2B wholesale model for stockists.

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Products

233

Collections

11

Pages

7

Blog Posts

19

CommerceRank Score

Overall store health assessment based on 5 key factors

C

62/100

performance20/25 (Good)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content12/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewellery & Watches Ranking

#1 / 758

Top 0% in category

Category Avg Performance

57

+14 above avg

Category Avg LCP

1.8s

71

Performance

97

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#6 in Jewellery & Watches

Top 1% of stores

71% below average

233 products vs 802 avg

Faster than 100% of Jewellery & Watches stores

PageSpeed score: 71/100

No BNPL options

64% of Jewellery & Watches stores offer PayPal

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products233 / avg 802

71% below average

avg

Collections11 / avg 72

85% below average

avg

Pages7 / avg 28

75% below average

avg

Blog Posts19 / avg 46

59% below average

avg

Category Intelligence

How Orlij compares to other jewellery & watches stores

Theme Adoption

11%

of Jewellery & Watches stores use this theme

Insights

  • 64% of Jewellery & Watches stores offer PayPal

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Early stage

Modern Theme

Store Timeline & History

Feb 2026

233 products11 collections7 pages19 blogs

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About Orlij

Orlij is a jewellery & watches ecommerce store built on shopify and operating in US. The store currently offers 233 products organized across 11 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Orlij uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of jewellery & watches stores.

Performance Analysis

Based on Google PageSpeed Insights, Orlij achieves a performance score of 71/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Orlij has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal

Competitive Positioning

Within the Jewellery & Watches category, Orlij ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.

Last scanned

Feb 23, 2026

Orlij | Jewellery & Watches Store Analysis | CommerceRank