Outbackerstoves
outbackerstoves.co.uk
Original Outbacker Stoves is a UK-based retailer specializing in portable wood-burning stoves for outdoor and leisure use, including bell tents, hot tents, campervans, caravans, cabins, and sheds. The store offers a range of stove models and camping heating accessories such as flashing kits, flue pipes, and replacement spares.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
89
Collections
24
Pages
13
Blog Posts
9
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Accessibility score is 69/100 - improve for better UX and legal compliance
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Outdoor & Leisure Ranking
#2 / 51
Top 4% in category
Category Avg Performance
56
-7 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.2s
Largest Contentful Paint
0.150
Cumulative Layout Shift
91ms
Interaction to Next Paint
Additional Metrics
1.3s
First Contentful Paint
645ms
Time to First Byte
14.3s
Speed Index
Store Audit
Actionable insights compared to 74 Outdoor & Leisure stores
#1 in Outdoor & Leisure
Top 1% of stores
93% below average
89 products vs 1,241 avg
Faster than 96% of Outdoor & Leisure stores
PageSpeed score: 49/100
Category Benchmarks
Compared to 74 stores in Outdoor & Leisure
93% below average
avg
66% below average
avg
46% below average
avg
82% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Outdoor & Leisure Stores
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About Outbackerstoves
Outbackerstoves is a outdoor & leisure ecommerce store built on shopify and operating in DE. The store currently offers 89 products organized across 24 collections, making it comparable in size for the outdoor & leisure category.
Theme and Design
Outbackerstoves uses the ShowTime theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Outbackerstoves achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 69/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Outbackerstoves uses TrustPilot for customer reviews and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Outdoor & Leisure category, Outbackerstoves ranks #1 out of 74 stores we track. This places them in the top 1% of outdoor & leisure stores by product catalog size.
Last scanned
Feb 22, 2026
