Paperandbean
paperandbean.co.uk
Paper & Bean is a planet-friendly toy retailer offering sustainable, educational toys and games for children from newborn to older kids. The store curates a selection of wooden toys, craft activity kits, games, puzzles, and learning resources, positioning itself as an affordable source for unique gifts that inspire imagination and play while appealing to environmentally conscious parents.
Products
100
Collections
110
Pages
24
Blog Posts
10
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Toys & Games Ranking
#10 / 293
Top 3% in category
Category Avg Performance
59
+3 above avg
Category Avg LCP
1.6s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
6.2s
Speed Index
Store Audit
Actionable insights compared to 465 Toys & Games stores
#9 in Toys & Games
Top 2% of stores
95% below average
100 products vs 2,106 avg
Faster than 97% of Toys & Games stores
PageSpeed score: 62/100
Category Benchmarks
Compared to 465 stores in Toys & Games
95% below average
avg
34% above average
avg
71% above average
avg
64% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Paperandbean
Paperandbean is a toys & games ecommerce store built on shopify and operating in GB. The store currently offers 100 products organized across 110 collections, making it comparable in size for the toys & games category.
Theme and Design
Paperandbean uses the Sense theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Paperandbean achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Paperandbean uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Paperandbean ranks #9 out of 465 stores we track. This places them in the top 2% of toys & games stores by product catalog size.
Last scanned
Feb 22, 2026
