Paperbirch
paperbirch.co.uk
Paper Birch is a UK-based ecommerce store specializing in seaweed cyanotype art prints and coastal-inspired paper goods. The store offers a curated collection of art prints (including seaweed, botanical, and abstract designs), stationery items (postcards, notebooks, greeting cards, bookmarks), and gift sets, all inspired by Cornwall's shoreline.
Products
69
Collections
17
Pages
8
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Print & Photo Ranking
#3 / 358
Top 1% in category
Category Avg Performance
60
+12 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
3.2s
Speed Index
Store Audit
Actionable insights compared to 505 Print & Photo stores
#11 in Print & Photo
Top 2% of stores
94% below average
69 products vs 1,195 avg
Faster than 99% of Print & Photo stores
PageSpeed score: 72/100
Category Benchmarks
Compared to 505 stores in Print & Photo
94% below average
avg
77% below average
avg
58% below average
avg
74% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Paperbirch
Paperbirch is a print & photo ecommerce store built on shopify and operating in NL. The store currently offers 69 products organized across 17 collections, making it comparable in size for the print & photo category.
Theme and Design
Paperbirch uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Paperbirch achieves a performance score of 72/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 80/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Paperbirch uses Stamped for customer reviews and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Print & Photo category, Paperbirch ranks #11 out of 505 stores we track. This places them in the top 2% of print & photo stores by product catalog size.
Last scanned
Feb 22, 2026
