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Parelstudios

shopify

parelstudios.com

Parel Studios is a Copenhagen-based fashion brand founded in 2020 that designs functional workwear, lifestyle, and activewear collections. The brand emphasizes the balance between functionality and aesthetics in contemporary clothing design.

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Products

49

Collections

7

Pages

9

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

42/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content10/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#9322 / 16375

Faster than 43% of stores

Fashion & Clothing Ranking

#1731 / 2989

Top 58% in category

Category Avg Performance

57

-1 below avg

Category Avg LCP

1.9s

Faster than avg

56

Performance

70

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.1s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

75ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.1s

First Contentful Paint

TTFBgood

437ms

Time to First Byte

SIpoor

8.8s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#2837 in Fashion & Clothing

Below 64% of stores

94% below average

49 products vs 819 avg

Slower than 58% of Fashion & Clothing stores

PageSpeed score: 56/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products49 / avg 819

94% below average

avg

Collections7 / avg 93

92% below average

avg

Pages9 / avg 41

78% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Category Intelligence

How Parelstudios compares to other fashion & clothing stores

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

9 months

Since Jul 2025

Market Position

Below average catalog size

Top 64% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

International

Store Timeline & History

Jul 2025

49 products7 collections9 pages3 blogs

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About Parelstudios

Parelstudios is a fashion & clothing ecommerce store built on shopify and operating in DK. The store currently offers 49 products organized across 7 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Parelstudios uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Parelstudios achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 70/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Parelstudios has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, Parelstudios ranks #2837 out of 4419 stores we track. This places them in the top 64% of fashion & clothing stores by product catalog size.

Last scanned

Feb 18, 2026

Parelstudios | Fashion & Clothing Store Analysis | CommerceRank