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Pasta

shopify

pasta.kitchen

Pasta Kitchen is a specialist retailer of Italian pasta-making and pizza equipment, offering authentic pasta machines (Marcato Atlas+), pizza pans, food slicers, kitchen knives, and Italian ingredients sourced from trusted Italian makers. The store focuses on high-quality, durable cooking tools and equipment designed for traditional Italian food preparation.

Cookware
ShowTime
GB / GBP
judge.me
Settle +2
Visit Store

Performance Needs Attention

This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

228

Collections

54

Pages

33

Blog Posts

15

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 16 points below Cookware category average (50)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15058 / 16375

Faster than 8% of stores

Cookware Ranking

#32 / 38

Top 84% in category

Category Avg Performance

50

-16 below avg

Category Avg LCP

1.8s

Faster than avg

34

Performance

82

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.6s

Largest Contentful Paint

CLSneeds work

0.150

Cumulative Layout Shift

INPgood

111ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.2s

First Contentful Paint

TTFBgood

530ms

Time to First Byte

SIpoor

14.5s

Speed Index

Store Audit

Actionable insights compared to 55 Cookware stores

#22 in Cookware

Above average (top 40%)

87% below average

228 products vs 1,716 avg

Slower than 84% of Cookware stores

PageSpeed score: 34/100

Category Benchmarks

Compared to 55 stores in Cookware

Products228 / avg 1,716

87% below average

avg

Collections54 / avg 99

45% below average

avg

Pages33 / avg 23

43% above average

avg

Blog Posts15 / avg 54

72% below average

avg

Theme & Design

Theme Name

ShowTime

Type

Theme Store

Theme Store ID

687

Tech Stack

Platform

shopify

Reviews Platform

judge.me

Payment / Finance

Settle
PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 40% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

228 products54 collections33 pages15 blogs

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About Pasta

Pasta is a cookware ecommerce store built on shopify and operating in GB. The store currently offers 228 products organized across 54 collections, making it comparable in size for the cookware category.

Theme and Design

Pasta uses the ShowTime theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Pasta achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Pasta uses judge.me for customer reviews and offers Settle, PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Cookware category, Pasta ranks #22 out of 55 stores we track. This places them in the top 40% of cookware stores by product catalog size.

Last scanned

Feb 19, 2026

Pasta | Cookware Store Analysis | CommerceRank