Peets
peets.com
Peet's Coffee is a premium coffee and tea retailer offering craft coffees, teas, and specialty beverages sourced and roasted according to strict quality standards. The brand sells whole beans, ground coffee, concentrates, and subscription services for both individual and business customers.
Performance Needs Attention
This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
289
-5Collections
92
Pages
59
Blog Posts
193
+4CommerceRank Score
Overall store health assessment based on 5 key factors
45/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 23 points below Food & Drink category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15175 / 16375
Faster than 7% of stores
Food & Drink Ranking
#1249 / 1334
Top 94% in category
Category Avg Performance
56
-23 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.6s
Largest Contentful Paint
0.130
Cumulative Layout Shift
134ms
Interaction to Next Paint
Additional Metrics
2.1s
First Contentful Paint
716ms
Time to First Byte
11.0s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#209 in Food & Drink
Top 12% of stores
23% above average
289 products vs 235 avg
Slower than 94% of Food & Drink stores
PageSpeed score: 33/100
-5 products
Over the past month
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
23% above average
avg
171% above average
avg
228% above average
avg
320% above average
avg
Category Intelligence
How Peets compares to other food & drink stores
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Removed 5 products last month
1+ year
Since Dec 2024
Larger than 75% of category
Top 12% by catalog size
high
Strong content (193 blogs, 59 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Mar 2025
Mar 2025
Mar 2025
Theme changed from 250129 - Feb LTO to 250227 - March LTO
Jan 2025
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About Peets
Peets is a food & drink ecommerce store built on shopify and operating in US. The store currently offers 289 products organized across 92 collections, making it larger than average for the food & drink category.
Theme and Design
Peets uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Peets achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 79/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Peets has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Peets ranks #209 out of 1794 stores we track. This places them in the top 12% of food & drink stores by product catalog size. Over the past month, the store has reduced its catalog by 5 products.
Last scanned
Feb 18, 2026
