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Pendletonwoolenmills

shopify

pendletonwoolenmills.eu

Pendleton Woolen Mills EU is the official European retailer of the heritage American brand known since 1863 for high-quality wool blankets, throws, and clothing. The store offers a curated selection of wool garments including jackets, knitwear, shirts, and loungewear, alongside their signature blankets and home textiles.

Fashion & Clothing
Bespoke
GB / GBP
PayPal +2
Visit Store

Performance Needs Attention

This store scores 44/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

604

Collections

294

Pages

25

Blog Posts

35

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

performance5/25 (Poor)
catalog20/25 (Established)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 13 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#13179 / 16375

Faster than 20% of stores

Fashion & Clothing Ranking

#2395 / 2989

Top 80% in category

Category Avg Performance

57

-13 below avg

Category Avg LCP

1.9s

Faster than avg

44

Performance

72

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.6s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

78ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.4s

First Contentful Paint

TTFBgood

450ms

Time to First Byte

SIpoor

7.3s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#896 in Fashion & Clothing

Top 20% of stores

26% below average

604 products vs 819 avg

Slower than 80% of Fashion & Clothing stores

PageSpeed score: 44/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products604 / avg 819

26% below average

avg

Collections294 / avg 93

216% above average

avg

Pages25 / avg 41

39% below average

avg

Blog Posts35 / avg 32

9% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 20% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

No review platform (23% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

604 products294 collections25 pages35 blogs

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About Pendletonwoolenmills

Pendletonwoolenmills is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 604 products organized across 294 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Pendletonwoolenmills uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Pendletonwoolenmills achieves a performance score of 44/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 72/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Pendletonwoolenmills has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Pendletonwoolenmills ranks #896 out of 4419 stores we track. This places them in the top 20% of fashion & clothing stores by product catalog size.

Last scanned

Feb 20, 2026

Pendletonwoolenmills | Fashion & Clothing Store Analysis | CommerceRank