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Pitbarrelcooker

shopify

pitbarrelcooker.com

Pit Barrel Cooker Co. manufactures and sells vertical drum smokers and charcoal grills, including their signature Pit Barrel Cooker models in various sizes (14", 18.5", 22.5"), along with complementary accessories, replacement parts, and pit rubs for outdoor cooking enthusiasts.

Cookware
Bespoke
US / USD
Yotpo
Visit Store

Products

50

-1

Collections

38

Pages

49

+3

Blog Posts

252

+4

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#7362 / 16375

Faster than 55% of stores

Cookware Ranking

#12 / 38

Top 32% in category

Category Avg Performance

50

+10 above avg

Category Avg LCP

1.8s

Slower than avg

60

Performance

83

Accessibility

85

SEO

Core Web Vitals

LCPpoor

5.3s

Largest Contentful Paint

CLSneeds work

0.140

Cumulative Layout Shift

INPgood

121ms

Interaction to Next Paint

Additional Metrics

FCPpoor

5.1s

First Contentful Paint

TTFBgood

489ms

Time to First Byte

SIpoor

8.6s

Speed Index

Store Audit

Actionable insights compared to 55 Cookware stores

#30 in Cookware

Below 55% of stores

97% below average

50 products vs 1,716 avg

Faster than 68% of Cookware stores

PageSpeed score: 60/100

-3 products

Over the past 6 months

No BNPL options

60% of Cookware stores offer PayPal

Category Benchmarks

Compared to 55 stores in Cookware

Products50 / avg 1,716

97% below average

avg

Collections38 / avg 99

62% below average

avg

Pages49 / avg 23

113% above average

avg

Blog Posts252 / avg 54

367% above average

avg

Category Intelligence

How Pitbarrelcooker compares to other cookware stores

Review Platform Adoption

7%

of Cookware stores use Yotpo

Insights

  • 60% of Cookware stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

Yotpo

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Removed 1 products last month

Tracking History

1+ year

Since Feb 2025

Market Position

Below average catalog size

Top 55% by catalog size

Content Investment

high

Strong content (252 blogs, 49 pages)

Tech Stack Maturity

Developing stack

No BNPL detected (73% of category offers BNPL)

Business Sophistication

Developing

International

Store Timeline & History

Jul 2025

50 products38 collections49 pages252 blogs

Jun 2025

51 products38 collections46 pages248 blogs

May 2025

52 products38 collections47 pages248 blogs

Apr 2025

52 products38 collections47 pages247 blogs

Mar 2025

53 products38 collections47 pages246 blogs

Feb 2025

53 products38 collections47 pages245 blogs

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About Pitbarrelcooker

Pitbarrelcooker is a cookware ecommerce store built on shopify and operating in US. The store currently offers 50 products organized across 38 collections, making it comparable in size for the cookware category.

Theme and Design

Pitbarrelcooker uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Pitbarrelcooker achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 83/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Pitbarrelcooker uses Yotpo for customer reviews. Compared to other cookware stores, 60% of cookware stores offer paypal

Competitive Positioning

Within the Cookware category, Pitbarrelcooker ranks #30 out of 55 stores we track. This places them in the top 55% of cookware stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 3 products.

Last scanned

Feb 18, 2026

Pitbarrelcooker | Cookware Store Analysis | CommerceRank