Pitbarrelcooker
pitbarrelcooker.com
Pit Barrel Cooker Co. manufactures and sells vertical drum smokers and charcoal grills, including their signature Pit Barrel Cooker models in various sizes (14", 18.5", 22.5"), along with complementary accessories, replacement parts, and pit rubs for outdoor cooking enthusiasts.
Products
50
-1Collections
38
Pages
49
+3Blog Posts
252
+4CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#7362 / 16375
Faster than 55% of stores
Cookware Ranking
#12 / 38
Top 32% in category
Category Avg Performance
50
+10 above avg
Category Avg LCP
1.8s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
5.3s
Largest Contentful Paint
0.140
Cumulative Layout Shift
121ms
Interaction to Next Paint
Additional Metrics
5.1s
First Contentful Paint
489ms
Time to First Byte
8.6s
Speed Index
Store Audit
Actionable insights compared to 55 Cookware stores
#30 in Cookware
Below 55% of stores
97% below average
50 products vs 1,716 avg
Faster than 68% of Cookware stores
PageSpeed score: 60/100
-3 products
Over the past 6 months
No BNPL options
60% of Cookware stores offer PayPal
Category Benchmarks
Compared to 55 stores in Cookware
97% below average
avg
62% below average
avg
113% above average
avg
367% above average
avg
Category Intelligence
How Pitbarrelcooker compares to other cookware stores
7%
of Cookware stores use Yotpo
Insights
- 60% of Cookware stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Business Profile
Store maturity and operational indicators
Stable
Removed 1 products last month
1+ year
Since Feb 2025
Below average catalog size
Top 55% by catalog size
high
Strong content (252 blogs, 49 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Feb 2025
Similar Cookware Stores
Other cookware stores with similar size
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About Pitbarrelcooker
Pitbarrelcooker is a cookware ecommerce store built on shopify and operating in US. The store currently offers 50 products organized across 38 collections, making it comparable in size for the cookware category.
Theme and Design
Pitbarrelcooker uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Pitbarrelcooker achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 83/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Pitbarrelcooker uses Yotpo for customer reviews. Compared to other cookware stores, 60% of cookware stores offer paypal
Competitive Positioning
Within the Cookware category, Pitbarrelcooker ranks #30 out of 55 stores we track. This places them in the top 55% of cookware stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 3 products.
Last scanned
Feb 18, 2026
