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Pringlescotland

shopify

pringlescotland.com

Pringle of Scotland is a luxury fashion brand specializing in iconic knitwear and cashmere collections, including signature argyle patterns, merino wool, lambswool, and cable knit jumpers for men and women. Founded in 1815, the brand offers premium Scottish-made clothing with designer collaborations and casual loungewear.

Fashion & Clothing
Dawn
CZ / CZK
PayPal +1
Visit Store

Performance Needs Attention

This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

457

Collections

277

Pages

139

Blog Posts

14

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 23 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15056 / 16375

Faster than 8% of stores

Fashion & Clothing Ranking

#2738 / 2989

Top 92% in category

Category Avg Performance

57

-23 below avg

Category Avg LCP

1.9s

Slower than avg

34

Performance

86

Accessibility

85

SEO

Core Web Vitals

LCPneeds work

2.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPneeds work

392ms

Interaction to Next Paint

Additional Metrics

FCPneeds work

2.0s

First Contentful Paint

TTFBgood

452ms

Time to First Byte

SIpoor

11.7s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1091 in Fashion & Clothing

Top 25% of stores

44% below average

457 products vs 819 avg

Slower than 92% of Fashion & Clothing stores

PageSpeed score: 34/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products457 / avg 819

44% below average

avg

Collections277 / avg 93

198% above average

avg

Pages139 / avg 41

239% above average

avg

Blog Posts14 / avg 32

56% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 25% by catalog size

Content Investment

high

Strong content (14 blogs, 139 pages)

Tech Stack Maturity

Mature stack

No review platform (23% of category uses one)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

457 products277 collections139 pages14 blogs

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About Pringlescotland

Pringlescotland is a fashion & clothing ecommerce store built on shopify and operating in CZ. The store currently offers 457 products organized across 277 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Pringlescotland uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, Pringlescotland achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Pringlescotland has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Pringlescotland ranks #1091 out of 4419 stores we track. This places them in the top 25% of fashion & clothing stores by product catalog size.

Last scanned

Feb 19, 2026

Pringlescotland | Fashion & Clothing Store Analysis | CommerceRank