Pureformen
pureformen.com
Pure for Men is a supplement retailer specializing in all-natural fiber capsules designed for digestive wellness and cleanliness. The brand positions itself as the original cleanliness supplement for men, offering subscription options and promoting products for improved digestive health and comfort.
Performance Needs Attention
This store scores 27/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
7
Collections
29
Pages
92
Blog Posts
100
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 25 points below Supplements category average (52)
- Expand product catalog to improve store authority
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15907 / 16375
Faster than 3% of stores
Supplements Ranking
#312 / 330
Top 95% in category
Category Avg Performance
52
-25 below avg
Category Avg LCP
2.0s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
172ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 463 Supplements stores
#332 in Supplements
Below 72% of stores
97% below average
7 products vs 216 avg
Slower than 95% of Supplements stores
PageSpeed score: 27/100
Category Benchmarks
Compared to 463 stores in Supplements
97% below average
avg
26% below average
avg
156% above average
avg
7% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 72% by catalog size
high
Strong content (100 blogs, 92 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Supplements Stores
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About Pureformen
Pureformen is a supplements ecommerce store built on Shopify and operating in LT. The store currently offers 7 products organized across 29 collections, making it comparable in size for the supplements category.
Theme and Design
Pureformen uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Pureformen achieves a performance score of 27/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 81/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Pureformen uses Yotpo for customer reviews and offers PayPal, Afterpay, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Supplements category, Pureformen ranks #332 out of 463 stores we track. This places them in the top 72% of supplements stores by product catalog size.
Last scanned
Feb 25, 2026
