Rawhairdirect
rawhairdirect.com
RawHairDirect supplies 100% unprocessed, ethically sourced raw human hair bundles in straight, wavy, and curly textures. The store offers hair bundles, closures, and frontals sourced factory-direct from single donors, primarily featuring Raw Indian and Vietnamese hair products designed for sew-ins, wigs, and custom hair unit construction.
Products
13
Collections
12
Pages
8
Blog Posts
1
CommerceRank Score
Overall store health assessment based on 5 key factors
37/100
Top Recommendations
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#3 in Beauty & Cosmetics
Top 1% of stores
96% below average
13 products vs 315 avg
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
96% below average
avg
77% below average
avg
58% below average
avg
96% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Mar 2026
Similar Beauty & Cosmetics Stores
Other beauty & cosmetics stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Rawhairdirect
Rawhairdirect is a beauty & cosmetics ecommerce store built on shopify and operating in LT. The store currently offers 13 products organized across 12 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Rawhairdirect uses the Horizon theme from the Shopify Theme Store. This theme choice is used by 3% of beauty & cosmetics stores.
Tech Stack
Beyond the core Shopify platform, Rawhairdirect has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Rawhairdirect ranks #3 out of 572 stores we track. This places them in the top 1% of beauty & cosmetics stores by product catalog size.
Last scanned
Mar 6, 2026
