Reefknots
reefknots.com
Reef Knots is a British menswear brand offering high-quality, ocean-inspired clothing including tops, jumpers, shirts, polos, rugby shirts, and t-shirts, alongside accessories like ties, socks, boxers, caps, and belts. The brand emphasizes sustainable fabrics, timeless design, and exceptional customer service.
Products
179
Collections
45
Pages
42
Blog Posts
26
CommerceRank Score
Overall store health assessment based on 5 key factors
74/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#8632 / 16375
Faster than 47% of stores
Fashion & Clothing Ranking
#1606 / 2989
Top 54% in category
Category Avg Performance
57
+0 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.3s
Largest Contentful Paint
0.000
Cumulative Layout Shift
78ms
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
522ms
Time to First Byte
7.4s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#1804 in Fashion & Clothing
Above average (top 41%)
78% below average
179 products vs 819 avg
Slower than 54% of Fashion & Clothing stores
PageSpeed score: 57/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
78% below average
avg
52% below average
avg
2% above average
avg
19% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 41% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
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About Reefknots
Reefknots is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 179 products organized across 45 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Reefknots uses the Symmetry theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Reefknots achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Reefknots uses TrustPilot for customer reviews and offers PayPal, Afterpay for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Reefknots ranks #1804 out of 4419 stores we track. This places them in the top 41% of fashion & clothing stores by product catalog size.
Last scanned
Feb 19, 2026
