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Shopforwatts

shopify

shopforwatts.co.uk

WattShop is a manufacturer of bespoke high-performance cycling equipment, offering proprietary products such as the Cratus crank system, Anemoi aerodynamic extensions, and Delta cockpit systems designed for road cyclists and track cycling enthusiasts.

Sports & Outdoors
Habitat
US / GBP
PayPal +1
Visit Store

Products

111

Collections

39

Pages

18

Blog Posts

27

CommerceRank Score

Overall store health assessment based on 5 key factors

C

62/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#8351 / 16375

Faster than 49% of stores

Sports & Outdoors Ranking

#337 / 716

Top 47% in category

Category Avg Performance

56

+2 above avg

Category Avg LCP

1.7s

Faster than avg

58

Performance

92

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.6s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

96ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.1s

First Contentful Paint

TTFBgood

493ms

Time to First Byte

SIpoor

7.9s

Speed Index

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#515 in Sports & Outdoors

Above average (top 48%)

89% below average

111 products vs 976 avg

Faster than 53% of Sports & Outdoors stores

PageSpeed score: 58/100

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products111 / avg 976

89% below average

avg

Collections39 / avg 153

75% below average

avg

Pages18 / avg 29

38% below average

avg

Blog Posts27 / avg 61

56% below average

avg

Theme & Design

Theme Name

Habitat

Type

Theme Store

Theme Store ID

1581

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 48% by catalog size

Content Investment

low

Basic content (18 pages)

Tech Stack Maturity

Mature stack

No review platform (29% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

111 products39 collections18 pages27 blogs

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About Shopforwatts

Shopforwatts is a sports & outdoors ecommerce store built on shopify and operating in US. The store currently offers 111 products organized across 39 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Shopforwatts uses the Habitat theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Shopforwatts achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Shopforwatts has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Sports & Outdoors category, Shopforwatts ranks #515 out of 1076 stores we track. This places them in the top 48% of sports & outdoors stores by product catalog size.

Last scanned

Feb 19, 2026

Shopforwatts | Sports & Outdoors Store Analysis | CommerceRank