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Sonsoflondon

shopify

sonsoflondon.com

Sons of London is a men's footwear retailer offering quality Italian leather shoes. The brand positions itself on timeless design and premium craftsmanship at accessible price points, featuring a curated collection of named shoe styles.

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Products

22

Collections

5

Pages

27

Blog Posts

22

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content13/15 (Rich)

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PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#301 / 16375

Faster than 98% of stores

Fashion & Clothing Ranking

#63 / 2989

Top 2% in category

Category Avg Performance

57

+31 above avg

Category Avg LCP

1.9s

88

Performance

100

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIgood

3.1s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#3329 in Fashion & Clothing

Below 75% of stores

97% below average

22 products vs 819 avg

Faster than 98% of Fashion & Clothing stores

PageSpeed score: 88/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products22 / avg 819

97% below average

avg

Collections5 / avg 93

95% below average

avg

Pages27 / avg 41

34% below average

avg

Blog Posts22 / avg 32

31% below average

avg

Theme & Design

Theme Name

Heritage

Type

Theme Store

Theme Store ID

3624

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 75% by catalog size

Content Investment

low

Basic content (27 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

Modern Theme

Store Timeline & History

Feb 2026

22 products5 collections27 pages22 blogs

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About Sonsoflondon

Sonsoflondon is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 22 products organized across 5 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Sonsoflondon uses the Heritage theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Sonsoflondon achieves a performance score of 88/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Sonsoflondon has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Sonsoflondon ranks #3329 out of 4419 stores we track. This places them in the top 75% of fashion & clothing stores by product catalog size.

Last scanned

Feb 19, 2026

Sonsoflondon | Fashion & Clothing Store Analysis | CommerceRank