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Swigflasks

shopify

swigflasks.com

SWIG is an online retailer specializing in personalized and engraved hip flasks, offering custom gift options for occasions like weddings and celebrations. The store provides fast delivery (next-day arrival in the UK) and caters to gift-givers seeking premium, customizable drinkware products.

Gifts & Hampers
Kingdom
SK / GBP
PayPal +1
Visit Store

Products

87

Collections

20

Pages

320

Blog Posts

76

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#9810 / 16375

Faster than 40% of stores

Gifts & Hampers Ranking

#580 / 868

Top 67% in category

Category Avg Performance

59

-4 below avg

Category Avg LCP

1.7s

55

Performance

77

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1277 Gifts & Hampers stores

#741 in Gifts & Hampers

Below 58% of stores

92% below average

87 products vs 1,035 avg

Slower than 67% of Gifts & Hampers stores

PageSpeed score: 55/100

Category Benchmarks

Compared to 1277 stores in Gifts & Hampers

Products87 / avg 1,035

92% below average

avg

Collections20 / avg 79

75% below average

avg

Pages320 / avg 39

721% above average

avg

Blog Posts76 / avg 53

43% above average

avg

Theme & Design

Theme Name

Kingdom

Type

Theme Store

Theme Store ID

725

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 58% by catalog size

Content Investment

high

Strong content (76 blogs, 320 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

87 products20 collections320 pages76 blogs

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About Swigflasks

Swigflasks is a gifts & hampers ecommerce store built on shopify and operating in SK. The store currently offers 87 products organized across 20 collections, making it comparable in size for the gifts & hampers category.

Theme and Design

Swigflasks uses the Kingdom theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Swigflasks achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Swigflasks has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Gifts & Hampers category, Swigflasks ranks #741 out of 1277 stores we track. This places them in the top 58% of gifts & hampers stores by product catalog size.

Last scanned

Feb 19, 2026

Swigflasks | Gifts & Hampers Store Analysis | CommerceRank