Swyng
swyng.co.uk
Swyng is a UK-based platform offering golf gift vouchers, lesson packages, and experience days valid at over 2,800 golf courses across the country. The store specializes in gifting golf experiences and lessons with instant email delivery and 12-month validity.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
25
Collections
25
Pages
4
Blog Posts
29
+6CommerceRank Score
Overall store health assessment based on 5 key factors
48/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12517 / 16375
Faster than 24% of stores
Travel & Experiences Ranking
#57 / 80
Top 71% in category
Category Avg Performance
56
-9 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
6.5s
Speed Index
Store Audit
Actionable insights compared to 141 Travel & Experiences stores
#48 in Travel & Experiences
Above average (top 34%)
83% below average
25 products vs 149 avg
Slower than 71% of Travel & Experiences stores
PageSpeed score: 47/100
+6 products
Over the past 6 months
No BNPL options
50% of Travel & Experiences stores offer PayPal
Category Benchmarks
Compared to 141 stores in Travel & Experiences
83% below average
avg
34% below average
avg
85% below average
avg
7% above average
avg
Category Intelligence
How Swyng compares to other travel & experiences stores
7%
of Travel & Experiences stores use judge.me
Insights
- 50% of Travel & Experiences stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Business Profile
Store maturity and operational indicators
Stable
1+ year
Since Mar 2025
Above average catalog size
Top 34% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
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About Swyng
Swyng is a travel & experiences ecommerce store built on shopify and operating in GB. The store currently offers 25 products organized across 25 collections, making it comparable in size for the travel & experiences category.
Theme and Design
Swyng uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Swyng achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 94/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Swyng uses judge.me for customer reviews. Compared to other travel & experiences stores, 50% of travel & experiences stores offer paypal
Competitive Positioning
Within the Travel & Experiences category, Swyng ranks #48 out of 141 stores we track. This places them in the top 34% of travel & experiences stores by product catalog size. Over the past 6 months, the store has grown its catalog by 6 products.
Last scanned
Feb 18, 2026
