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Tatielou

shopify

tatielou.co.uk

Tatie Lou is a luxury homeware retailer offering a curated collection of eco-friendly wallpapers, designer fabrics, cushions, and home furnishings made in Britain. The store features collections with distinctive styles including botanical, floral, and artistic designs across multiple themed ranges.

Homeware
Impulse
ZA / GBP
PayPal
Visit Store

Products

815

Collections

69

Pages

20

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

B

70/100

performance12/25 (Needs work)
catalog20/25 (Established)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#10775 / 16375

Faster than 34% of stores

Homeware Ranking

#314 / 457

Top 69% in category

Category Avg Performance

58

-6 below avg

Category Avg LCP

2.0s

52

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

11.0s

Speed Index

Store Audit

Actionable insights compared to 673 Homeware stores

#126 in Homeware

Top 19% of stores

9% below average

815 products vs 898 avg

Slower than 69% of Homeware stores

PageSpeed score: 52/100

Category Benchmarks

Compared to 673 stores in Homeware

Products815 / avg 898

9% below average

avg

Collections69 / avg 78

12% below average

avg

Pages20 / avg 20

0% above average

avg

Blog Posts2 / avg 29

93% below average

avg

Theme & Design

Theme Name

Impulse

Type

Theme Store

Theme Store ID

857

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 19% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Developing stack

No review platform (28% of category uses one)

Business Sophistication

Developing

Modern Theme

Store Timeline & History

Feb 2026

815 products69 collections20 pages2 blogs

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About Tatielou

Tatielou is a homeware ecommerce store built on shopify and operating in ZA. The store currently offers 815 products organized across 69 collections, making it comparable in size for the homeware category.

Theme and Design

Tatielou uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Tatielou achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Tatielou has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Homeware category, Tatielou ranks #126 out of 673 stores we track. This places them in the top 19% of homeware stores by product catalog size.

Last scanned

Feb 20, 2026

Tatielou | Homeware Store Analysis | CommerceRank