Thatprotein
thatprotein.com
That Protein is a UK-based supplements retailer specializing in award-winning vegan protein powders certified as Low FODMAP, formulated without added chemicals for consumers with sensitive digestive systems. The store offers protein powders, complementary products like porridge and chocolate bars, and customizable bundles with free delivery over £40.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
18
Collections
7
Pages
12
Blog Posts
253
CommerceRank Score
Overall store health assessment based on 5 key factors
42/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12246 / 16375
Faster than 25% of stores
Supplements Ranking
#199 / 330
Top 60% in category
Category Avg Performance
52
-4 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
10.4s
Speed Index
Store Audit
Actionable insights compared to 463 Supplements stores
#235 in Supplements
Below 51% of stores
92% below average
18 products vs 216 avg
Slower than 60% of Supplements stores
PageSpeed score: 48/100
Category Benchmarks
Compared to 463 stores in Supplements
92% below average
avg
82% below average
avg
67% below average
avg
134% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 51% by catalog size
high
Strong content (253 blogs, 12 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Supplements Stores
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About Thatprotein
Thatprotein is a supplements ecommerce store built on shopify and operating in US. The store currently offers 18 products organized across 7 collections, making it comparable in size for the supplements category.
Theme and Design
Thatprotein uses the Flow theme from the Shopify Theme Store. This theme choice is used by 2% of supplements stores.
Performance Analysis
Based on Google PageSpeed Insights, Thatprotein achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Thatprotein has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Supplements category, Thatprotein ranks #235 out of 463 stores we track. This places them in the top 51% of supplements stores by product catalog size.
Last scanned
Feb 19, 2026
