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Tideandmoon

shopify

tideandmoon.co.uk

Tide & Moon is a UK-based ecommerce retailer specializing in natural crystals, gemstones, and minerals including tumblestones, geodes, clusters, and raw stones. The store offers crystal jewelry, home display items, mystery boxes, and metaphysical accessories with a focus on wellness and spiritual products.

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Products

379

Collections

23

Pages

5

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

63/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewelry & Accessories Ranking

#12 / 514

Top 2% in category

Category Avg Performance

57

+12 above avg

Category Avg LCP

1.9s

69

Performance

96

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#11 in Jewelry & Accessories

Top 2% of stores

51% below average

379 products vs 770 avg

Faster than 98% of Jewelry & Accessories stores

PageSpeed score: 69/100

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products379 / avg 770

51% below average

avg

Collections23 / avg 50

54% below average

avg

Pages5 / avg 17

71% below average

avg

Blog Posts3 / avg 26

88% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Developing stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

379 products23 collections5 pages3 blogs

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About Tideandmoon

Tideandmoon is a jewelry & accessories ecommerce store built on shopify and operating in US. The store currently offers 379 products organized across 23 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Tideandmoon uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of jewelry & accessories stores.

Performance Analysis

Based on Google PageSpeed Insights, Tideandmoon achieves a performance score of 69/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Tideandmoon has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewelry & Accessories category, Tideandmoon ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 23, 2026

Tideandmoon | Jewelry & Accessories Store Analysis | CommerceRank