Tiltmakeup
tiltmakeup.com
TILT is a professional makeup shop based in London specializing in special effects (SFX) makeup, professional cosmetics, and beauty products for cinema, theatre, fashion, and theatrical productions. The store stocks a curated selection of professional brands including Ben Nye, Bdellium, Skin Illustrator, and other industry-standard makeup lines, along with professional brushes, skincare removers, and related tools for makeup artists and beauty professionals.
Products
2,733
Collections
362
Pages
29
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
80/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#9112 / 16375
Faster than 44% of stores
Beauty & Cosmetics Ranking
#198 / 403
Top 49% in category
Category Avg Performance
56
+0 above avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
93ms
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
—
Time to First Byte
9.4s
Speed Index
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#13 in Beauty & Cosmetics
Top 2% of stores
768% above average
2,733 products vs 315 avg
Faster than 51% of Beauty & Cosmetics stores
PageSpeed score: 56/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
768% above average
avg
596% above average
avg
53% above average
avg
89% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Tiltmakeup
Tiltmakeup is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 2,733 products organized across 362 collections, making it larger than average for the beauty & cosmetics category.
Theme and Design
Tiltmakeup uses the Testament theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Tiltmakeup achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Tiltmakeup uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Tiltmakeup ranks #13 out of 572 stores we track. This places them in the top 2% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 19, 2026
