Truly
truly.co.uk
Truly is an affordable luxury retailer offering a curated collection of homeware, bedding, and home decor accessories including premium bedding, velvet cushions, crystal glassware, and tableware, alongside women's, men's, and baby clothing, plus luxury gifting options.
Products
311
Collections
108
Pages
32
Blog Posts
84
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Store Audit
Actionable insights compared to 673 Homeware stores
#237 in Homeware
Above average (top 35%)
65% below average
311 products vs 898 avg
Category Benchmarks
Compared to 673 stores in Homeware
65% below average
avg
38% above average
avg
60% above average
avg
190% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Above average catalog size
Top 35% by catalog size
high
Strong content (84 blogs, 32 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Mar 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Truly
Truly is a homeware ecommerce store built on shopify and operating in GB. The store currently offers 311 products organized across 108 collections, making it comparable in size for the homeware category.
Theme and Design
Truly uses the Be Yours theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Truly uses TrustPilot for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Homeware category, Truly ranks #237 out of 673 stores we track. This places them in the top 35% of homeware stores by product catalog size.
Last scanned
Mar 12, 2026
