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Welleco

shopify

welleco.co.uk

WelleCo is a beauty and wellness supplement brand offering nourishing formulations designed to promote inner health and outer beauty. The store features their flagship product 'The Super Elixir' alongside other supplements, with subscription and bundle purchasing options available.

Supplements
Bespoke
GB / GBP
TrustPilot
PayPal
Visit Store

Performance Needs Attention

This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

53

Collections

43

Pages

52

Blog Posts

678

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 13 points below Supplements category average (52)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#14302 / 16375

Faster than 13% of stores

Supplements Ranking

#254 / 330

Top 77% in category

Category Avg Performance

52

-13 below avg

Category Avg LCP

2.0s

Slower than avg

39

Performance

81

Accessibility

92

SEO

Core Web Vitals

LCPneeds work

2.8s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPneeds work

263ms

Interaction to Next Paint

Additional Metrics

FCPneeds work

2.3s

First Contentful Paint

TTFBneeds work

930ms

Time to First Byte

SIpoor

16.0s

Speed Index

Store Audit

Actionable insights compared to 463 Supplements stores

#117 in Supplements

Top 25% of stores

75% below average

53 products vs 216 avg

Slower than 77% of Supplements stores

PageSpeed score: 39/100

Category Benchmarks

Compared to 463 stores in Supplements

Products53 / avg 216

75% below average

avg

Collections43 / avg 39

10% above average

avg

Pages52 / avg 36

44% above average

avg

Blog Posts678 / avg 108

528% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 25% by catalog size

Content Investment

high

Strong content (678 blogs, 52 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Established

Store Timeline & History

Feb 2026

53 products43 collections52 pages678 blogs

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About Welleco

Welleco is a supplements ecommerce store built on shopify and operating in GB. The store currently offers 53 products organized across 43 collections, making it comparable in size for the supplements category.

Theme and Design

Welleco uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Welleco achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 81/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Welleco uses TrustPilot for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Supplements category, Welleco ranks #117 out of 463 stores we track. This places them in the top 25% of supplements stores by product catalog size.

Last scanned

Feb 20, 2026

Welleco | Supplements Store Analysis | CommerceRank