Welleco
welleco.co.uk
WelleCo is a beauty and wellness supplement brand offering nourishing formulations designed to promote inner health and outer beauty. The store features their flagship product 'The Super Elixir' alongside other supplements, with subscription and bundle purchasing options available.
Performance Needs Attention
This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
53
Collections
43
Pages
52
Blog Posts
678
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Supplements category average (52)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#14302 / 16375
Faster than 13% of stores
Supplements Ranking
#254 / 330
Top 77% in category
Category Avg Performance
52
-13 below avg
Category Avg LCP
2.0s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.8s
Largest Contentful Paint
0.010
Cumulative Layout Shift
263ms
Interaction to Next Paint
Additional Metrics
2.3s
First Contentful Paint
930ms
Time to First Byte
16.0s
Speed Index
Store Audit
Actionable insights compared to 463 Supplements stores
#117 in Supplements
Top 25% of stores
75% below average
53 products vs 216 avg
Slower than 77% of Supplements stores
PageSpeed score: 39/100
Category Benchmarks
Compared to 463 stores in Supplements
75% below average
avg
10% above average
avg
44% above average
avg
528% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 25% by catalog size
high
Strong content (678 blogs, 52 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Welleco
Welleco is a supplements ecommerce store built on shopify and operating in GB. The store currently offers 53 products organized across 43 collections, making it comparable in size for the supplements category.
Theme and Design
Welleco uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Welleco achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 81/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Welleco uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Supplements category, Welleco ranks #117 out of 463 stores we track. This places them in the top 25% of supplements stores by product catalog size.
Last scanned
Feb 20, 2026