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Worm

shopify

worm.co.uk

The Worm that Turned is a luxury outdoor living retailer offering carefully curated outdoor furniture, garden lighting, décor, water features, garden buildings, landscaping solutions, and related accessories for outdoor spaces of all sizes. The store also provides gifts and professional/contract services for outdoor space enhancement.

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Products

7,386

Collections

928

Pages

395

Blog Posts

123

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 74 Outdoor & Leisure stores

#5 in Outdoor & Leisure

Top 7% of stores

495% above average

7,386 products vs 1,241 avg

Category Benchmarks

Compared to 74 stores in Outdoor & Leisure

Products7,386 / avg 1,241

495% above average

avg

Collections928 / avg 71

1207% above average

avg

Pages395 / avg 24

1546% above average

avg

Blog Posts123 / avg 50

146% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Top 10% largest catalog

Top 7% by catalog size

Content Investment

high

Strong content (123 blogs, 395 pages)

Tech Stack Maturity

Developing stack

No review platform (39% of category uses one)

Business Sophistication

Established

Store Timeline & History

Mar 2026

7,386 products928 collections395 pages123 blogs

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About Worm

Worm is a outdoor & leisure ecommerce store built on shopify and operating in GB. The store currently offers 7,386 products organized across 928 collections, making it larger than average for the outdoor & leisure category.

Theme and Design

Worm uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Worm has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Outdoor & Leisure category, Worm ranks #5 out of 74 stores we track. This places them in the top 7% of outdoor & leisure stores by product catalog size.

Last scanned

Mar 10, 2026

Worm | Outdoor & Leisure Store Analysis | CommerceRank