Wunderbrow
wunderbrow.com
Wunderbrow is an online cosmetics retailer specializing in eyebrow gels and brow products. The brand offers cruelty-free, bestselling eyebrow formulations with a focus on brow shaping and definition, supported by thousands of customer reviews.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
28
Collections
28
Pages
39
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Beauty & Cosmetics category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#13905 / 16375
Faster than 15% of stores
Beauty & Cosmetics Ranking
#324 / 403
Top 80% in category
Category Avg Performance
56
-15 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.9s
Largest Contentful Paint
0.050
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
1.5s
First Contentful Paint
—
Time to First Byte
12.7s
Speed Index
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#344 in Beauty & Cosmetics
Below 60% of stores
91% below average
28 products vs 315 avg
Slower than 80% of Beauty & Cosmetics stores
PageSpeed score: 41/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
91% below average
avg
46% below average
avg
105% above average
avg
89% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Below average catalog size
Top 60% by catalog size
high
Strong content (3 blogs, 39 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Wunderbrow
Wunderbrow is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 28 products organized across 28 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Wunderbrow uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Wunderbrow achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Wunderbrow uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Wunderbrow ranks #344 out of 572 stores we track. This places them in the top 60% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 18, 2026
