Yellowpop
yellowpop.co.uk
Yellowpop is a design-focused lighting brand specializing in rechargeable LED lights inspired by iconic art and artists. The store offers customizable neon designs and art-themed lighting products, featuring collaborations with renowned artists including Jean-Michel Basquiat, Keith Haring, Andy Warhol, and Kenny Scharf.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
298
Collections
132
Pages
74
Blog Posts
85
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Accessibility score is 69/100 - improve for better UX and legal compliance
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Lighting Ranking
#4 / 84
Top 5% in category
Category Avg Performance
51
-3 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
95ms
Interaction to Next Paint
Additional Metrics
1.6s
First Contentful Paint
443ms
Time to First Byte
7.5s
Speed Index
Store Audit
Actionable insights compared to 123 Lighting stores
#2 in Lighting
Top 2% of stores
90% below average
298 products vs 3,007 avg
Faster than 95% of Lighting stores
PageSpeed score: 48/100
Category Benchmarks
Compared to 123 stores in Lighting
90% below average
avg
23% below average
avg
222% above average
avg
124% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (85 blogs, 74 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Yellowpop
Yellowpop is a lighting ecommerce store built on shopify and operating in US. The store currently offers 298 products organized across 132 collections, making it comparable in size for the lighting category.
Theme and Design
Yellowpop uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Yellowpop achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 69/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Yellowpop uses TrustPilot for customer reviews and offers Pipe, PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Lighting category, Yellowpop ranks #2 out of 123 stores we track. This places them in the top 2% of lighting stores by product catalog size.
Last scanned
Feb 22, 2026