Back to Directory

100m

shopify

100m.online

100M Online sells contemporary sustainable fashion and accessories, featuring ethically handmade clothing and accessories produced in Cornwall. The store offers a curated collection of dresses, tops, skirts, trousers, coats, jackets, bags, jewelry, and footwear from both their own collection and partner brands.

Visit Store

Products

167

Collections

52

Pages

5

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

53/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Fashion & Clothing Ranking

#2 / 2989

Top 0% in category

Category Avg Performance

57

+8 above avg

Category Avg LCP

1.9s

65

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#3 in Fashion & Clothing

Top 0% of stores

80% below average

167 products vs 819 avg

Faster than 100% of Fashion & Clothing stores

PageSpeed score: 65/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products167 / avg 819

80% below average

avg

Collections52 / avg 93

44% below average

avg

Pages5 / avg 41

88% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Category Intelligence

How 100m compares to other fashion & clothing stores

Theme Adoption

11%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

167 products52 collections5 pages3 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About 100m

100m is a fashion & clothing ecommerce store built on shopify and operating in CA. The store currently offers 167 products organized across 52 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

100m uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, 100m achieves a performance score of 65/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, 100m has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, 100m ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.

Last scanned

Feb 23, 2026

100m | Fashion & Clothing Store Analysis | CommerceRank