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12on12

shopify

12on12.com

General
Symmetry
GB / GBP
PayPal
Visit Store

Products

62

Collections

24

Pages

18

Blog Posts

37

CommerceRank Score

Overall store health assessment based on 5 key factors

D

47/100

catalog10/25 (Small)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content15/15 (Rich)

Top Recommendations

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Store Audit

Actionable insights compared to 34432 General stores

#17288 in General

Above average (top 50%)

92% below average

62 products vs 792 avg

Category Benchmarks

Compared to 34432 stores in General

Products62 / avg 792

92% below average

avg

Collections24 / avg 59

59% below average

avg

Pages18 / avg 20

10% below average

avg

Blog Posts37 / avg 31

19% above average

avg

Theme & Design

Theme Name

Symmetry

Type

Theme Store

Theme Store ID

568

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Above average catalog size

Top 50% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Developing stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

Modern Theme

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About 12on12

12on12 is a general ecommerce store built on shopify and operating in GB. The store currently offers 62 products organized across 24 collections, making it comparable in size for the general category.

Theme and Design

12on12 uses the Symmetry theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, 12on12 has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the General category, 12on12 ranks #17288 out of 34432 stores we track. This places them in the top 50% of general stores by product catalog size.

Last scanned

Mar 16, 2026

12on12 | General Store Analysis | CommerceRank