Products
265
Collections
20
Pages
4
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Store Audit
Actionable insights compared to 34432 General stores
#8745 in General
Top 25% of stores
67% below average
265 products vs 792 avg
Category Benchmarks
Compared to 34432 stores in General
67% below average
avg
66% below average
avg
80% below average
avg
90% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Larger than 75% of category
Top 25% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Mar 2026
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About 21 Shades
21 Shades is a general ecommerce store built on shopify and operating in GB. The store currently offers 265 products organized across 20 collections, making it comparable in size for the general category.
Theme and Design
21 Shades uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, 21 Shades uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the General category, 21 Shades ranks #8745 out of 34432 stores we track. This places them in the top 25% of general stores by product catalog size.
Last scanned
Mar 16, 2026