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Debut

213parts.com

213 Parts is an ecommerce retailer specializing in aftermarket parts and accessories for snowmobiles and ATVs, including components for Arctic Cat, Polaris, Ski-Doo, and Yamaha vehicles. The store offers a curated selection of performance parts, clearance items, and branded merchandise catering to powersports enthusiasts.

Visit Store

Products

153

Collections

10

Pages

2

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

59/100

performance20/25 (Good)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content9/15 (Good)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#1167 / 16375

Faster than 93% of stores

Automotive Ranking

#32 / 366

Top 9% in category

Category Avg Performance

58

+19 above avg

Category Avg LCP

1.7s

Faster than avg

77

Performance

84

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.3s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

70ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 544 Automotive stores

#266 in Automotive

Above average (top 49%)

97% below average

153 products vs 4,659 avg

Faster than 91% of Automotive stores

PageSpeed score: 77/100

No BNPL options

60% of Automotive stores offer PayPal

Category Benchmarks

Compared to 544 stores in Automotive

Products153 / avg 4,659

97% below average

avg

Collections10 / avg 122

92% below average

avg

Pages2 / avg 25

92% below average

avg

Blog Posts3 / avg 21

86% below average

avg

Category Intelligence

How Debut compares to other automotive stores

Theme Adoption

10%

of Automotive stores use this theme

Insights

  • 60% of Automotive stores offer PayPal

Theme & Design

Theme Name

Debut

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 49% by catalog size

Content Investment

low

Basic content (2 pages)

Tech Stack Maturity

Basic stack

No review platform (21% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Early stage

InternationalLegacy Theme

Store Timeline & History

Feb 2026

153 products10 collections2 pages3 blogs

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About Debut

Debut is a automotive ecommerce store built on and operating in US. The store currently offers 153 products organized across 10 collections, making it comparable in size for the automotive category.

Theme and Design

Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 10% of automotive stores.

Performance Analysis

Based on Google PageSpeed Insights, Debut achieves a performance score of 77/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other automotive stores, 60% of automotive stores offer paypal

Competitive Positioning

Within the Automotive category, Debut ranks #266 out of 544 stores we track. This places them in the top 49% of automotive stores by product catalog size.

Last scanned

Feb 24, 2026

Debut | Automotive Store Analysis | CommerceRank