debut
21stcenturywitch.com
21st Century Witch offers a curated selection of wiccan and neo-pagan products including ceremonial pendants, magical artifacts, curiosities, and healing items designed for contemporary practitioners. The store positions itself as a modern resource for witchcraft enthusiasts seeking stylish and useful metaphysical goods.
Products
7
Collections
10
Pages
5
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
42/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5567 / 16375
Faster than 66% of stores
Gifts & Hampers Ranking
#341 / 868
Top 39% in category
Category Avg Performance
59
+5 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#1080 in Gifts & Hampers
Below 85% of stores
99% below average
7 products vs 1,035 avg
Faster than 61% of Gifts & Hampers stores
PageSpeed score: 64/100
No BNPL options
64% of Gifts & Hampers stores offer PayPal
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
99% below average
avg
87% below average
avg
87% below average
avg
94% below average
avg
Category Intelligence
How debut compares to other gifts & hampers stores
12%
of Gifts & Hampers stores use this theme
Insights
- 64% of Gifts & Hampers stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 85% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About debut
debut is a gifts & hampers ecommerce store built on and operating in GB. The store currently offers 7 products organized across 10 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, debut achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, debut has not implemented a third-party review platform. Compared to other gifts & hampers stores, 64% of gifts & hampers stores offer paypal
Competitive Positioning
Within the Gifts & Hampers category, debut ranks #1080 out of 1277 stores we track. This places them in the top 85% of gifts & hampers stores by product catalog size.
Last scanned
Feb 24, 2026
