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Minimal

4divasonbudget.com

4 Divas on Budget sells 100% 3D mink eyelashes marketed under 'The Diva Collection' brand, offering cruelty-free lashes with invisible bands in multiple styles. The store provides starter kits, individual lashes, and related products like lash glue, emphasizing reusability with up to 25 wears per set with proper care.

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Products

53

Collections

4

Pages

2

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

41/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme12/15 (Popular theme)
content7/15 (Basic)

Top Recommendations

  • Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#10272 / 16375

Faster than 37% of stores

Beauty & Cosmetics Ranking

#229 / 403

Top 57% in category

Category Avg Performance

56

-2 below avg

Category Avg LCP

1.9s

54

Performance

85

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 572 Beauty & Cosmetics stores

#266 in Beauty & Cosmetics

Above average (top 47%)

83% below average

53 products vs 315 avg

Slower than 57% of Beauty & Cosmetics stores

PageSpeed score: 54/100

No BNPL options

65% of Beauty & Cosmetics stores offer PayPal

Category Benchmarks

Compared to 572 stores in Beauty & Cosmetics

Products53 / avg 315

83% below average

avg

Collections4 / avg 52

92% below average

avg

Pages2 / avg 19

89% below average

avg

Blog Posts3 / avg 27

89% below average

avg

Category Intelligence

How Minimal compares to other beauty & cosmetics stores

Theme Adoption

0%

of Beauty & Cosmetics stores use this theme

Insights

  • 65% of Beauty & Cosmetics stores offer PayPal

Theme & Design

Theme Name

Minimal

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 47% by catalog size

Content Investment

low

Basic content (2 pages)

Tech Stack Maturity

Basic stack

No review platform (32% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalLegacy Theme

Store Timeline & History

Feb 2026

53 products4 collections2 pages3 blogs

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About Minimal

Minimal is a beauty & cosmetics ecommerce store built on and operating in DE. The store currently offers 53 products organized across 4 collections, making it comparable in size for the beauty & cosmetics category.

Theme and Design

Minimal uses the Minimal theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Minimal achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 85/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Minimal has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal

Competitive Positioning

Within the Beauty & Cosmetics category, Minimal ranks #266 out of 572 stores we track. This places them in the top 47% of beauty & cosmetics stores by product catalog size.

Last scanned

Feb 24, 2026

Minimal | Beauty & Cosmetics Store Analysis | CommerceRank