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Active Edge

shopify

active-edge.co.uk

Active Edge Nutrition Ltd is a premium nutritional supplements brand offering a range of products designed for modern lifestyles. The store sells nutritional supplements with online orders fulfilled through their partner Dolphin Fitness.

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Products

13

Collections

21

Pages

44

Blog Posts

210

CommerceRank Score

Overall store health assessment based on 5 key factors

D

42/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Accessibility score is 58/100 - improve for better UX and legal compliance
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Supplements Ranking

#2 / 330

Top 1% in category

Category Avg Performance

52

+6 above avg

Category Avg LCP

2.0s

58

Performance

58

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSgood

0.080

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPgood

1.1s

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

8.3s

Speed Index

Store Audit

Actionable insights compared to 463 Supplements stores

#1 in Supplements

Top 0% of stores

94% below average

13 products vs 216 avg

Faster than 99% of Supplements stores

PageSpeed score: 58/100

No BNPL options

60% of Supplements stores offer PayPal

Category Benchmarks

Compared to 463 stores in Supplements

Products13 / avg 216

94% below average

avg

Collections21 / avg 39

46% below average

avg

Pages44 / avg 36

22% above average

avg

Blog Posts210 / avg 108

94% above average

avg

Category Intelligence

How Active Edge compares to other supplements stores

Insights

  • 60% of Supplements stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (42% of category uses one)No BNPL detected (68% of category offers BNPL)

Business Sophistication

Early stage

Store Timeline & History

Feb 2026

13 products21 collections44 pages210 blogs

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About Active Edge

Active Edge is a supplements ecommerce store built on shopify and operating in GB. The store currently offers 13 products organized across 21 collections, making it comparable in size for the supplements category.

Theme and Design

Active Edge uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Active Edge achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 58/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Active Edge has not implemented a third-party review platform. Compared to other supplements stores, 60% of supplements stores offer paypal

Competitive Positioning

Within the Supplements category, Active Edge ranks #1 out of 463 stores we track. This places them in the top 0% of supplements stores by product catalog size.

Last scanned

Feb 22, 2026

Active Edge | Supplements Store Analysis | CommerceRank