Afends
afends.com
AFENDS is an alternative fashion brand from Byron Bay specializing in organic hemp and sustainable streetwear for men and women. The store offers a curated selection of clothing including tops, bottoms, dresses, jackets, swimwear, and accessories, with a focus on environmentally conscious fashion.
Products
1,671
Collections
401
Pages
145
Blog Posts
401
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#10842 / 16375
Faster than 34% of stores
Fashion & Clothing Ranking
#1989 / 2989
Top 67% in category
Category Avg Performance
57
-5 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
126ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#380 in Fashion & Clothing
Top 9% of stores
104% above average
1,671 products vs 819 avg
Slower than 67% of Fashion & Clothing stores
PageSpeed score: 52/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
104% above average
avg
331% above average
avg
254% above average
avg
1153% above average
avg
Category Intelligence
How Afends compares to other fashion & clothing stores
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 9% by catalog size
high
Strong content (401 blogs, 145 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Afends
Afends is a fashion & clothing ecommerce store built on and operating in DE. The store currently offers 1,671 products organized across 401 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Afends uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Afends achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Afends has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Afends ranks #380 out of 4419 stores we track. This places them in the top 9% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
