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Jimmyfairly

shopify

jimmyfairly.co.uk

Jimmy Fairly is a French optician offering high-quality, affordable prescription glasses and sunglasses for men and women. The brand designs and assembles its eyewear in-house, providing both functional vision correction and fashion-forward eyewear options.

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Performance Needs Attention

This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

1,650

Collections

228

Pages

233

Blog Posts

9

CommerceRank Score

Overall store health assessment based on 5 key factors

C

64/100

performance5/25 (Poor)
catalog25/25 (Large catalog)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 26 points below Fashion & Clothing category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#15487 / 16375

Faster than 5% of stores

Fashion & Clothing Ranking

#2811 / 2989

Top 94% in category

Category Avg Performance

57

-26 below avg

Category Avg LCP

1.9s

Faster than avg

31

Performance

85

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.7s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPgood

146ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.5s

First Contentful Paint

TTFBneeds work

902ms

Time to First Byte

SIpoor

11.0s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#383 in Fashion & Clothing

Top 9% of stores

101% above average

1,650 products vs 819 avg

Slower than 94% of Fashion & Clothing stores

PageSpeed score: 31/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products1,650 / avg 819

101% above average

avg

Collections228 / avg 93

145% above average

avg

Pages233 / avg 41

468% above average

avg

Blog Posts9 / avg 32

72% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 9% by catalog size

Content Investment

high

Strong content (9 blogs, 233 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Established

International

Store Timeline & History

Feb 2026

1,650 products228 collections233 pages9 blogs

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About Jimmyfairly

Jimmyfairly is a fashion & clothing ecommerce store built on shopify and operating in RS. The store currently offers 1,650 products organized across 228 collections, making it larger than average for the fashion & clothing category.

Theme and Design

Jimmyfairly uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Jimmyfairly achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Jimmyfairly has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Jimmyfairly ranks #383 out of 4419 stores we track. This places them in the top 9% of fashion & clothing stores by product catalog size.

Last scanned

Feb 20, 2026

Jimmyfairly | Fashion & Clothing Store Analysis | CommerceRank