Alexisrussell
alexisrussell.com
Alexis Russell is a fine jewelry retailer specializing in unique, handcrafted engagement rings and wedding bands featuring ethically-sourced, conflict-free diamonds and gemstones. The store offers custom design services, lab-created diamonds, and specialty options including salt & pepper diamonds and black diamond rings.
Products
1,493
-3Collections
136
Pages
30
Blog Posts
79
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewellery & Watches Ranking
#1 / 758
Top 0% in category
Category Avg Performance
57
-6 below avg
Category Avg LCP
1.8s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.020
Cumulative Layout Shift
73ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#6 in Jewellery & Watches
Top 1% of stores
86% above average
1,493 products vs 802 avg
Faster than 100% of Jewellery & Watches stores
PageSpeed score: 51/100
-3 products
Over the past month
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
86% above average
avg
89% above average
avg
7% above average
avg
72% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Feb 2026
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About Alexisrussell
Alexisrussell is a jewellery & watches ecommerce store built on shopify and operating in US. The store currently offers 1,493 products organized across 136 collections, making it larger than average for the jewellery & watches category.
Theme and Design
Alexisrussell uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Alexisrussell achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Alexisrussell has not implemented a third-party review platform and offers PayPal, Klarna, Afterpay, Affirm for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Alexisrussell ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size. Over the past month, the store has reduced its catalog by 3 products.
Last scanned
Feb 23, 2026
