Products
206
Collections
172
Pages
41
Blog Posts
56
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Store Audit
Actionable insights compared to 34432 General stores
#10040 in General
Above average (top 29%)
74% below average
206 products vs 792 avg
Category Benchmarks
Compared to 34432 stores in General
74% below average
avg
192% above average
avg
105% above average
avg
81% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Above average catalog size
Top 29% by catalog size
high
Strong content (56 blogs, 41 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Mar 2026
Similar General Stores
Other general stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Allbirds
Allbirds is a general ecommerce store built on shopify and operating in NZ. The store currently offers 206 products organized across 172 collections, making it comparable in size for the general category.
Theme and Design
Allbirds uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Allbirds uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the General category, Allbirds ranks #10040 out of 34432 stores we track. This places them in the top 29% of general stores by product catalog size.
Last scanned
Mar 24, 2026