Dawn 12/01
allfixture.com
AllFixture is a luxury home improvement retailer offering high-end kitchen and bathroom fixtures, including faucets, sinks, shower sets, and bidet fixtures in modern finishes. The store positions itself as a premium supplier with free shipping, free returns, and 24/7 customer support.
Products
190
Collections
19
Pages
7
Blog Posts
53
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#1953 / 16375
Faster than 88% of stores
Home Improvement Ranking
#37 / 334
Top 11% in category
Category Avg Performance
56
+17 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 503 Home Improvement stores
#195 in Home Improvement
Above average (top 39%)
88% below average
190 products vs 1,558 avg
Faster than 89% of Home Improvement stores
PageSpeed score: 73/100
No BNPL options
56% of Home Improvement stores offer PayPal
Category Benchmarks
Compared to 503 stores in Home Improvement
88% below average
avg
77% below average
avg
70% below average
avg
4% below average
avg
Category Intelligence
How Dawn 12/01 compares to other home improvement stores
10%
of Home Improvement stores use this theme
Insights
- 56% of Home Improvement stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 39% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Dawn 12/01
Dawn 12/01 is a home improvement ecommerce store built on and operating in GB. The store currently offers 190 products organized across 19 collections, making it comparable in size for the home improvement category.
Theme and Design
Dawn 12/01 uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 10% of home improvement stores.
Performance Analysis
Based on Google PageSpeed Insights, Dawn 12/01 achieves a performance score of 73/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dawn 12/01 has not implemented a third-party review platform. Compared to other home improvement stores, 56% of home improvement stores offer paypal
Competitive Positioning
Within the Home Improvement category, Dawn 12/01 ranks #195 out of 503 stores we track. This places them in the top 39% of home improvement stores by product catalog size.
Last scanned
Feb 24, 2026
