Allthings Unicorn
allthings-unicorn.co.uk
All Things Unicorn is a UK-based specialty retailer offering over 1000 unicorn-themed products including accessories, clothing, toys, games, crafts, personalized gifts, homeware, and baby items. The store positions itself as the UK's largest unicorn shop, catering to unicorn enthusiasts of all ages with curated collections spanning fashion, home décor, outdoor gear, and novelty items.
Products
5,736
Collections
265
Pages
56
Blog Posts
18
CommerceRank Score
Overall store health assessment based on 5 key factors
74/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Gifts & Hampers Ranking
#1 / 868
Top 0% in category
Category Avg Performance
59
+3 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.3s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#3 in Gifts & Hampers
Top 0% of stores
454% above average
5,736 products vs 1,035 avg
Faster than 100% of Gifts & Hampers stores
PageSpeed score: 62/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
454% above average
avg
235% above average
avg
44% above average
avg
66% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Allthings Unicorn
Allthings Unicorn is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 5,736 products organized across 265 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Allthings Unicorn uses the Minimal theme from the Shopify Theme Store. This theme choice is used by 3% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Allthings Unicorn achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 85/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Allthings Unicorn has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Allthings Unicorn ranks #3 out of 1277 stores we track. This places them in the top 0% of gifts & hampers stores by product catalog size.
Last scanned
Feb 22, 2026
