Oh Flora
oh-flora.com
Oh Flora is a UK-based greeting card retailer specializing in funny, rude, and humorous cards for various occasions including birthdays, Christmas, anniversaries, and life events. The store offers sweary and profanity-laden greeting cards and gifts positioned as humorous alternatives to traditional cards.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
2,512
Collections
159
Pages
23
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 17 points below Gifts & Hampers category average (59)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#13612 / 16375
Faster than 17% of stores
Gifts & Hampers Ranking
#764 / 868
Top 88% in category
Category Avg Performance
59
-17 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.010
Cumulative Layout Shift
112ms
Interaction to Next Paint
Additional Metrics
0.9s
First Contentful Paint
338ms
Time to First Byte
4.3s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#78 in Gifts & Hampers
Top 6% of stores
143% above average
2,512 products vs 1,035 avg
Slower than 88% of Gifts & Hampers stores
PageSpeed score: 42/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
143% above average
avg
101% above average
avg
41% below average
avg
96% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 6% by catalog size
low
Basic content (23 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Oh Flora
Oh Flora is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 2,512 products organized across 159 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Oh Flora uses the Canopy theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Oh Flora achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 77/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Oh Flora uses TrustPilot for customer reviews and offers PayPal, Klarna, Tamara for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Oh Flora ranks #78 out of 1277 stores we track. This places them in the top 6% of gifts & hampers stores by product catalog size.
Last scanned
Feb 19, 2026
