Amazingcosmetics
amazingcosmetics.com
AmazingCosmetics is a female-founded, cruelty-free cosmetics brand specializing in high-performance concealer, primer, and foundation products formulated with skin-loving ingredients. The store offers a curated range of makeup items including color correctors, highlighters, brows products, and brushes, along with tools like a shade finder and selfie quiz to help customers find their perfect match.
Performance Needs Attention
This store scores 15/100 on PageSpeed, which is below the recommended threshold of 50. The Largest Contentful Paint (LCP) is particularly slow. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
45
Collections
95
Pages
119
Blog Posts
267
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 41 points below Beauty & Cosmetics category average (56)
- Fix LCP: Largest Contentful Paint is poor - optimise hero images and fonts
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Beauty & Cosmetics Ranking
#1 / 403
Top 0% in category
Category Avg Performance
56
-41 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
4.6s
Largest Contentful Paint
0.150
Cumulative Layout Shift
189ms
Interaction to Next Paint
Additional Metrics
2.0s
First Contentful Paint
767ms
Time to First Byte
12.1s
Speed Index
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#3 in Beauty & Cosmetics
Top 1% of stores
86% below average
45 products vs 315 avg
Faster than 100% of Beauty & Cosmetics stores
PageSpeed score: 15/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
86% below average
avg
83% above average
avg
526% above average
avg
889% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (267 blogs, 119 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Amazingcosmetics
Amazingcosmetics is a beauty & cosmetics ecommerce store built on shopify and operating in US. The store currently offers 45 products organized across 95 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Amazingcosmetics uses the Be Yours theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Amazingcosmetics achieves a performance score of 15/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 97/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Amazingcosmetics uses Yotpo for customer reviews and offers PayPal, Afterpay, Sezzle for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Amazingcosmetics ranks #3 out of 572 stores we track. This places them in the top 1% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 22, 2026
