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Annello

shopify

annello.com

Annello is a fine jewelry retailer offering engagement rings, bridal sets, diamond jewelry, and moissanite pieces. The Los Angeles-based brand, brought by Kobelli, specializes in both classic solitaire designs and unique one-of-a-kind creations manufactured with luxury materials and craftsmanship.

Jewellery & Watches
Bespoke
IE / EUR
Ryviu
PayPal
Visit Store

Products

405

Collections

21

Pages

15

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

B

70/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#7192 / 16375

Faster than 56% of stores

Jewellery & Watches Ranking

#336 / 758

Top 44% in category

Category Avg Performance

57

+3 above avg

Category Avg LCP

1.8s

60

Performance

82

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

4.6s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#313 in Jewellery & Watches

Above average (top 29%)

50% below average

405 products vs 802 avg

Faster than 56% of Jewellery & Watches stores

PageSpeed score: 60/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products405 / avg 802

50% below average

avg

Collections21 / avg 72

71% below average

avg

Pages15 / avg 28

46% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

Ryviu

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 29% by catalog size

Content Investment

low

Basic content (15 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

405 products21 collections15 pages3 blogs

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About Annello

Annello is a jewellery & watches ecommerce store built on shopify and operating in IE. The store currently offers 405 products organized across 21 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Annello uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Annello achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Annello uses Ryviu for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Annello ranks #313 out of 1082 stores we track. This places them in the top 29% of jewellery & watches stores by product catalog size.

Last scanned

Feb 20, 2026

Annello | Jewellery & Watches Store Analysis | CommerceRank