Apothecary87
apothecary87.co.uk
Apothecary 87 is an award-winning self-care company offering a comprehensive range of grooming and personal care products including hair styling products, beard care items, shaving solutions, body care, skincare, and oral care, with global shipping available.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
98
Collections
20
Pages
37
Blog Posts
58
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 12 points below Beauty & Skincare category average (54)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Beauty & Skincare Ranking
#6 / 859
Top 1% in category
Category Avg Performance
54
-12 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
130ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#16 in Beauty & Skincare
Top 1% of stores
78% below average
98 products vs 445 avg
Faster than 99% of Beauty & Skincare stores
PageSpeed score: 42/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
78% below average
avg
68% below average
avg
12% above average
avg
12% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Beauty & Skincare Stores
Other beauty & skincare stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Apothecary87
Apothecary87 is a beauty & skincare ecommerce store built on shopify and operating in UA. The store currently offers 98 products organized across 20 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Apothecary87 uses the Palo Alto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Apothecary87 achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Apothecary87 uses Yotpo for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Apothecary87 ranks #16 out of 1155 stores we track. This places them in the top 1% of beauty & skincare stores by product catalog size.
Last scanned
Feb 23, 2026
